Truesport Alliances, Ltd. Executives to Attend Renowned Fitness Expo

MMA Company to Be Present at Tradeshow for Training & Health

LAS VEGAS, NV--(Marketwire - 01/22/10) - Truesport Alliances, Ltd. (OTC.BB:SEWE - News), a mixed martial arts (MMA) company, announced today their presence at the leading fitness expo, the most elite that the industry will present this year. Truesport Alliances, Ltd. will be attending the trade show to educate MMA companies and leaders about the innovative manufacturing of MMA equipment and the private labeling opportunities also available.

Company representatives are looking forward to introducing the opportunity to re-configure existing fitness facilities with the newest line of MMA equipment.

"The Truesport Alliances, Ltd. brand offers incomparable manufacturing of MMA equipment and integration opportunities. We are extremely proud to be the premier MMA company in this industry," said Scott Ence, President of Truesport Alliances, Ltd.

About Truesport Alliances, Ltd.

Truesport Alliances, Ltd. is the premier logistic marketer of branded concepts and equipment, partnering with mixed martial arts (MMA) industry leaders. Embedded with the explosive growth MMA sport, the company has a strong clientele base that includes the industry's top brands. Visit the Truesport Alliances, Ltd. website at www.truesportltd.com.