RED BANK, NJ--(Marketwire - 12/21/10) - Cono Italiano, Inc. (OTC.BB:CNOZ - News), the exclusive license holder for the North American Distribution and Manufacturing rights of "pizza cono," a one-of-a kind, cone-shaped pizza, is pleased to announce that it has hired the consulting services of Dave Dettman AKA Dr. Gadget. Under terms of the agreement, Dr. Gadget will provide strategic marketing assistance and consultation for the presentation of the Cono Italiano product line.
Known as the "Guru of Giveaways," Dr. Gadget® has made a name for himself by promoting and giving away the latest household gizmos and high tech gear on national TV shows such as The View on ABC and EXTRA, America's number one entertainment news broadcast. Dave recently finished his fourth season with The View, fans line up around the block when Dr. Gadget® comes to town because he gives away, on average, over $200,000 worth of products to the NY live studio audience. Over 900,000 people have signed up for the "EXTRA Friends With Benefits" program at EXTRATV.com featuring Dr. Gadget® and Mario Lopez.
"Cono Italiano's drip-free pizza cone is a bold and completely new taste sensation and as a result, deserves to be promoted by the 'Guru of Giveaways,' Dr. Gadget," said Mitchell Brown, CEO, Cono Italiano. "Dr. Gadget knows how to get audiences excited about the latest and greatest gadgets and gizmos and I look forward to having Cono Italiano's product line join his growing list of breakaway success stories. Adding Dr. Gadget to our team with his expert knowledge base as well as his unique ability and expertise in positioning consumer products is truly exciting."
About Cono Italiano, Inc.:
Cono Italiano, Inc. owns the North American distribution and manufacturing rights for Pizza Cono. This Pizza Cone is designed to be a drip free, spill free cone-shaped pizza made of proprietary dough and filled with freshly selected ingredients. The Company intends that the Pizza Cone will be distributed through the fast food market. The Pizza Cone will be distributed to quick-service restaurants (QSR), takeaways, and leisure locations. These establishments include typical fast food chains, supermarkets, convenience stores, entertainment facilities and sports arenas. For more information please visit www.conoitaliano.com
About Dr. Gadget
Dr. Gadget® has worked with and traveled the world promoting the finest manufacturers of consumer products, His corporate alliances include companies such as Salton, QVC, Toshiba, JVC and Panasonic just to name a few. For more information, please visit www.akadrgadget.com
Forward-Looking Statements
This press release contains "forward-looking statements" as defined in the Private Securities Litigation Reform Act of 1995. These forward-looking statements are based on currently available competitive, financial and economic data and management's views and assumptions regarding future events. Actual results may differ materially from forward looking statements due to various factors beyond the control of the Company. For further information regarding risks and uncertainties associated with the Company's business, please refer to the Company's filings which are publicly available on the website of the U.S. Securities and Exchange Commission.
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