Wednesday, August 12, 2009

AmeriResource Plans to Create Overstock.com 'Like' Retail Web Site to Boost BizAuctions Revenue

LAS VEGAS, Aug. 12 /PRNewswire-FirstCall/ -- AmeriResource Technologies, Inc., (Pink Sheets: ARIO - News) announced today it is in the preliminary stages of creating a web site designed to sell certain discounted goods through a web platform that is intended to resemble an Overstock.com like web site.

Delmar Janovec, AmeriResource, CEO, noted, "BizAuctions (Pink Sheets: BZCN - News) primarily sells its products through its eBay platform and clothing articles through its newly opened retail store, Lucky 7's, in Southern California. Selling certain products directly to the public on a new web site may be a way to boost revenues and improve margins. We already have the staff and warehouse space to accommodate selling directly to the public so the only real additional cost will be the creation of the web site."

Mr. Janovec continued, "We understand that in order to significantly boost revenues it is very important that BizAuctions begins brand building by initiating a significant marketing campaign through traditional channels such a billboards, TV, pay per click ads, obtaining celebrity endorsements and the like. Over the coming months, AmeriResource and its subsidiaries are going to explore its options in launching a national marketing effort. It is clear from such penny stock companies like SpongeTech traded on the OTCBB that traditional marketing not only helps build your brand but also appears to have a positive impact on liquidity and share value."

"AmeriResource also is in the process of updating its own web site and subsidiary web sites as well as its ATTO Solutions web site which has dated information. We are committed to delivering up to date and accurate information to potential customers and investors alike. Management is working diligently to bring AmeriResource filings current with the SEC and revamping our web site to be in compliance with the current information requirements," concluded Janovec.

The Company encourages the public to read the above information in conjunction with its year-end 10-KSB for December 31, 2007, and the Quarterly statements filed in calendar year 2008. The financial statements can be viewed at www.sec.gov.

ABOUT AMERIRESOURCE: AmeriResource is a diversified holding company with headquarters in Las Vegas, Nevada. For more information on the Company, please see the Company's web site at www.ameriresourcetechnologies.com and subsidiary web sites at www.bizauctions.com, www.roboservercorp.com, and www.attosolutions.com.

The information contained in this press release may include forward-looking statements. Forward-looking statements usually contain the words "estimate," "anticipate," "believe," "expect," or similar expressions that involve risks and uncertainties. These risks and uncertainties include the Company's uncertain profitability, need for significant capital, uncertainty concerning market acceptance of its products, competition, limited service and manufacturing facilities, dependence on technological developments and protection of its intellectual property. The Company's actual results could differ materially from those discussed herein. Factors that could cause or contribute to such differences are discussed more fully in the "Risk Factors," "Management's Discussion and Analysis or Plan of Operation" and other sections of the Company's Form 10-KSB and other publicly available information regarding the Company on file with the Securities and Exchange Commission, at www.sec.gov. The Company will provide you with copies of this information upon request.

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