OTTAWA, ONTARIO--(Marketwire - 03/17/11) - Axia Group Inc. (PINK SHEETS:AGIJ - News) (http://www.axiacorporation.com/) subsidiary Collagenna Skin Care Products http://www.collagenna.com/ is pleased to announce that it has begun an intensive campaign to market its business concept called the 'Collagenna Revenue Generator Program' across Canada.
AGIJ's strategy is to establish business relationships with prospective candidates across Canada by incorporating the concept of microcurrent in combination with its product line. Once this concept will be in place, maximizing the exposure for Collagenna's array of products, the company will use the same approach to entice and accumulate customers in the United States. The company's goal over the next year is to establish 40 new business concepts across Canada, which it expects to increase revenues by $1.2 million.
"We have great products with proven results that we know more consumers will be interested in learning about and using," says AGIJ CEO Michael Arnkvarn. "Collagenna has established solid relationships with skin care clinics that sell our line to appreciative customers but we feel that we have even more to offer. Our product line gives superior results when used properly and by developing this business model, we will also increase our product sales substantially. We have sold one opportunity this week in Toronto and we will be doing our training with the client in the beginning of April.
"By putting more of an emphasis on this concept, we believe we can create a winning formula for success that will significantly enhance corporate market share, revenues and profits, and make the company more attractive for both existing shareholders and potential new investors."
The company is marketing the new concept in many different ways including direct sales by its existing sales reps, email campaigns, telemarketing, local print ads, internet sites among others and it will also attend 2 franchise/business opportunity shows with the first being in Toronto on April 30, May 1 2011. Collagenna has also created a selling website http://www.collagenna.ca/ for potential clients.
Collagenna specializes in anti-aging products, with an emphasis on collagen stimulation. The company primarily sells its products through specialized skin care clinics, beauty salons, aestheticians and doctors. The company also has an expanding network of international distribution partners.
Collagenna will keep its followers updated on its sales strategy as well as on all new products and their development, business initiatives and corporate news.
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Information in this news release may contain statements about future expectations, plans, prospects or performance of Axia Group Inc., that constitute forward-looking statements for purposes of the Safe Harbor Provisions under the Private Securities Litigation Reform Act of 1995. The words or phrases "can be," "expects," "may affect," "believed," "estimate," "project" and similar words and phrases are intended to identify such forward-looking statements. Axia Group Inc. cautions you that any forward-looking information provided by or on behalf of Axia Group Inc. is not a guarantee of future performance. None of the information in this press release constitutes or is intended as an offer to sell securities or investment advice of any kind. Axia Group Inc.'s actual results may differ materially from those anticipated in such forward-looking statements as a result of various important factors, some of which are beyond Axia Group Inc.'s control. In addition to those discussed in Axia Group Inc.'s press releases, public filings, and statements by Axia Group Inc.'s management, including, but not limited to, Axia Group Inc.'s estimate of the sufficiency of its existing capital resources, Axia Group Inc.'s ability to raise additional capital to fund future operations, Axia Group Inc.'s ability to repay its existing indebtedness, the uncertainties involved in estimating market opportunities, and in identifying contracts which match Axia Group Inc.'s capability to be awarded contracts. All such forward-looking statements are current only as of the date on which such statements were made. Axia Group Inc. does not undertake any obligation to publicly update any forward-looking statement to reflect events or circumstances after the date on which any such statement is made or to reflect the occurrence of unanticipated events.
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